January 5, 2017
AARP Provides Major Series Funding for “American Masters”
WNET announced today that AARP has provided two years of major funding for American Masters, which launched Season 31 with the exclusive U.S. broadcast premiere of American Masters: By Sidney Lumet this week.
“American Masters has set the gold standard for documentary film profiles,” said Stephen Segaller, vice president of programming at WNET. “The generous support of AARP will help us to maintain the standard of excellence that THIRTEEN and American Masters are known for.”
“Through AARP’s generosity we’re able to continue to celebrate the luminaries that have left an indelible impression on our cultural landscape,” said Michael Kantor, executive producer of American Masters. “Their support will help us bring viewers some of our best films yet and expand our digital offerings over the next two years.”
“We are delighted to support THIRTEEN’s American Masters series,” said Myrna Blyth, Senior Vice President and Editorial Director for AARP Media. “Our audience is not only one of the largest population subsets in the country, it is a group of people that loves compelling and smart films and this series speaks directly to those that appreciate good storytelling about people who have shaped our world.”
AARP is the nonprofit, nonpartisan social welfare organization aiming to change the way America defines aging and make life better for today’s 50-plus population. AARP also works to promote important issues such as health care, personal fulfillment, employment and income security.
The press release was picked up by hundreds of outlets including Minneapolis Star Tribune, Fresno Bee, Kansas City Star, The Charlotte Observer, Miami Herald, Pittsburgh Post-Gazette, New York Business Journal, Los Angeles Business, Chicago Business Journal, Stage of Life The User’s Guide to Retirement and many more.